---
title: "Developer websites in Georgia: what buyers see and what they miss"
canonical: "https://en.prostor-agency.com/blog/georgia-developer-websites-review"
summary: "We opened the English versions of well-known Tbilisi developers and walked each site as a foreign buyer with money. Same checklist, same gaps, and a short list of what to fix first."
publishedAt: "2026-08-19"
---

Buying an apartment in Georgia from abroad is legally simple, and
[we have written about what that demands from a project website](/blog/sell-apartments-foreign-buyers-georgia).
This time we did the obvious next thing: opened the English versions
of well-known Tbilisi developers and walked each one as a buyer with
money and no Georgian.

We are a design agency and these companies are not our clients, so
read this as a field note, not a ranking. The pattern was too
consistent to keep to ourselves.

## The checklist we walked with

A remote buyer needs four things from a project website: what is for
sale, what it costs, when it will be delivered, and a way to act in
their language. Concretely: unit availability with floor plans,
prices, construction progress with dates, and an English path that
survives all the way to the form.

## What we found

The good news first. English versions exist and work: every site we
opened had a language switch, most with Russian as well. Archi runs
three languages and leads with instalment terms, which is exactly
what its buyers compare. m2 has a real search with filters for
location, floor, bedrooms and price. Lisi Development tells its
green-district story clearly and backs it with awards.

Now the gaps, and they repeat from site to site.

Prices are nowhere. Filters by price exist, price tags do not. A
buyer comparing three projects in tabs closes the tab without
numbers first, and the developer never learns that a lead existed
and left.

Choosing a unit is hard to impossible. Projects are presented as
brochures: renders, a philosophy, a "read more" link. Floor plans,
where they exist, hide in PDFs or behind a request. An
[apartment selector](/blog/apartment-selection-ux) with honest
statuses is standard in markets these developers compete with for
the same foreign money.

Construction progress is a status word, not a feed. "Ongoing" with
a block letter tells a remote buyer nothing. A dated photo update
once a month is the cheapest trust a developer can buy, and almost
nobody publishes it.

The English path breaks quietly. Menus are translated, but deeper
pages, plan captions or the enquiry flow slip back into Georgian.
The buyer reads that as a signal about how the deal itself will go.

## Why this matters more here

In a market where the buyer lives in Berlin, Tel Aviv or Dubai, the
website is not a supplement to the sales office. It is the sales
office. Every gap above is a buyer who continued to a competitor,
or to another country entirely, and none of it shows up in any
report because the visit lasted ninety seconds.

The fix list is short and cheap relative to what developers spend
on traffic: prices or ranges on the page, plans as pages instead of
PDFs, a monthly dated update, an English version tested end to end.
[The full cost picture is here](/blog/real-estate-website-cost) if
you want numbers.

## If you are a developer reading this

Walk your own site with the checklist above, in English, on a
phone. Count where you had to ask your own sales team for help.
That count is your lost-lead report.

Or hand it to us: we do this walkthrough as a free teardown,
fifteen minutes on a call and written notes within two business
days. Details on [the developer page](/georgia/real-estate), form
on [the contact page](/contacts).